2026-04-05 – News – www.theguardian.com

An army of ‘pregnancy prep’ influencers is offering would-be parents everything from sensible advice to quackery and questionable supplements. What’s really needed?

Anything to do with pregnancy can sometimes feel like a crash course in withstanding uncertainty. From getting pregnant in the first place to avoiding complications later on, any parent-to-be is forced to reckon with the limits of their own control.

The stats around this are worth emphasising: about one in seven couples in the UK will have difficulty conceiving. About one in eight known pregnancies will end in a loss. And as many as 29% of low-risk pregnancies will experience some kind of unforeseen complication. Often there’s no rhyme or reason to any of this. “You can do everything ‘right’ and still face delays. That’s biology, not failure,” says Dr Linda Farahani, a consultant gynaecologist and specialist in reproductive medicine at the Lister Fertility Clinic in Chelsea, London.

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